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Bournemouth Borough Council’s innovative £13.5 million Boscombe Spa Village regeneration scheme has transformed an economically and socially deprived coastal suburb, re-branding it into a year round 21st century surf lifestyle destination creating a centre-piece attraction as Europe’s first artificial surf reef.|
Building on a long established local tradition for surfing and water sports, Europe’s first artificial surf reef extends the traditional beach season into the winter helping to deliver a year round beach attraction and increased trading for the local tourism industry. The ‘cool’ image around surfing and surf-lifestyles helps to rebrand Boscombe as a UK beach resort for the 21st century.
The scheme has directly levered in additional £48.8 million of private sector investment including Barratt Homes flagship Honeycombe Beach residential complex. Since completion, 91 new long term jobs have been created on site, visitor numbers have increased 32% and incidents of anti-social behaviour are down 40%.
The regeneration scheme commenced in 2006 and was completed in October 2009.
The Council’s regeneration scheme has directly resulted in: